Podcasting Your Brand

Today, I want to make sure you are thinking strategically about your podcast in terms of the holidays and heading into the new year. What should be on your end-of-year to-do list? And, what [...]

Audience engagement is a key component to the success of most podcasts and podcasters. So, how do you do it? I will first run through the many benefits that come from engaging with your [...]

I had the honor of presenting twice virtually at the 4th annual Afros & Audio Podcast Festival this past October, and I am sharing one of those presentations on monetization here with you today! [...]

I will share with you the four main positive drivers for search engine optimization that I want you to focus on to organically grow the exposure for your show through your podcast’s website [...]

You MUST have a website for your podcast (or at least, a landing page for it on your main website). And, I’ll start off today by telling you why. Then, I will discuss the general rules of any [...]

Today, we will decode the power of SEO for your podcast! I will start off with a brief intro into the concept of search engine optimization and by sharing an SEO-inspired listener question. Then, [...]

I will begin turning your attention now toward marketing that great content you have been working on in order to help find and grow your audience. And, that begins with naming your podcast! So, I [...]

For my next Podcasting 102 topic, let’s work together to take your solo episodes up a notch! First, I will start by answering a question I brought up on the last episode: why you should share [...]

For my next Podcasting 101 topic, I am going to dive into how to keep your solo episodes within the scope of your subject matter, so as to not overwhelm your listeners. First, I will discuss [...]

For my next Podcasting 101 topic, I want to switch gears from talking about guested episodes to having great solo episodes. First, I’ll begin with reasons why incorporating solo episodes into [...]